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On The Table Read Magazine, “the best entertainment eBook magazine UK“, Reply launches the AI Music Contest and AI Film Festival, inviting global creatives to blend AI with music and film for a chance to perform at Kappa FuturFestival or premiere at a Mastercard-hosted event in Venice, with submissions due by 1 June 2025.
Reply, a global leader in digital innovation, is amplifying its commitment to fostering creativity and technological exploration among younger generations with the launch of the Reply AI Music Contest and the second edition of the Reply AI Film Festival. These international competitions, part of the Reply Challenges program, invite creative talents worldwide to harness Artificial Intelligence (AI) in groundbreaking ways, blending human ingenuity with cutting-edge technology.
Reply AI Music Contest: A Stage for AI-Driven Performances
Making its debut, the Reply AI Music Contest, organized in partnership with Turin’s renowned Kappa FuturFestival, challenges young artists to create immersive live performances using AI. The contest’s theme, “Experience of a Beat”, encourages participants to integrate AI into music, visuals, and audience interaction, crafting experiences up to five minutes long.
Finalists will earn the prestigious opportunity to perform live at Kappa FuturFestival (4-6 July 2025), one of Europe’s premier electronic music festivals. A jury of DJs, AI artists, Reply technology experts, and media partners will evaluate entries based on creativity, sound-visual integration, and live performance potential.
Reply AI Film Festival: Celebrating Cinematic Innovation
Back for its second year, the Reply AI Film Festival invites filmmakers, directors, and video makers to explore AI’s potential in crafting short films, with a maximum length of 10 minutes. The 2025 theme, “Generation of Emotions”, celebrates works that evoke authentic emotional experiences through AI-driven techniques, from scripting and storyboarding to visual effects and sound design.
In collaboration with Mastercard, which champions emerging talent, the festival will culminate in a premiere event in Venice in September 2025, where the top three films will be announced. A distinguished jury of film, visual arts, and AI experts will select the 10 best entries. This year introduces two special awards:
- Lexus Visionary Award: Recognizing the most innovative work blending technology, design, and future insight, reflecting Lexus’s forward-thinking ethos.
- AI For Good Award: In partnership with the International Telecommunication Union (ITU), this award honors a film that best promotes the United Nations Sustainable Development Goals (SDGs).
Submissions are open until 1 June 2025 at aiff.reply.com.
Empowering Creativity Through Technology
“Reply continues to promote and foster its culture of innovation by offering new spaces for creative experimentation,” said Filippo Rizzante, CTO of Reply. “The Reply AI Music Contest and the Reply AI Film Festival are unique opportunities to explore the potential of Artificial Intelligence as an ally of human creativity, demonstrating how the synergy between people and technology can open up new, more accessible scenarios for everyone with a spark of creativity.”
These competitions are part of Reply Challenges, a global program engaging over 150,000 participants in technological and creative contests. By blending AI with artistic expression, Reply is shaping innovative educational models and inspiring the next generation of creators.
About Reply
Reply [EXM, STAR: REY, ISIN: IT0005282865] is a network of specialized companies delivering AI, cloud computing, digital media, and IoT solutions to major European industries, including telecom, banking, insurance, and public sectors. With services spanning consulting, system integration, and digital innovation, Reply empowers businesses to thrive in the digital era.
Creative minds worldwide are invited to join the Reply AI Music Contest and Reply AI Film Festival and showcase their talents on global stages. Submit your entries by 1 June 2025 and be part of the future of AI-driven creativity.
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