I interviewed podcaster David Niven about his Social World Podcast, what inspired him to start it, and what he hopes to accomplish.
Tell me a bit about who you are.
All my working life I’ve been involved, often at a senior level, with combatting child abuse and wider safeguarding issues. I’ve was thrust into the media when elected Chair of the British Association of Social Workers. Took a while but, now 20 yeas on, I have had much experience and have trained groups in various settings.
How and why did you start podcasting?
David Niven
As above, I grew to feel comfortable on broadcast media so felt, when I was introduced to podcasting, that I’d like to try putting something together. Couple that with past work contacts in politics, in local authorities , law enforcement, health etc –I wanted to use the people I’d worked with or admired—then 7 years later on my 122nd programme—I’ve broadened out a bit.
What is your current podcast called, and how did you come up with the name?
What platforms can we find Social World Podcast on?
Socialworldpodcast.com , ITunes, Spotify, Podfeed, apple and Google ‘thoughts on the social world’
What is Social World Podcast about?
Range of child protection, safeguarding the vulnerable , giving voice where needed , but always campaigning and supporting world wide initiatives
Do you host Social World Podcast alone, or have guest hosts/partners?
I host alone.
Do you edit Social World Podcast or have someone who does it for you?
Shared with friend who does audio fine tuning
Do you script Social World Podcast, or just chat as you go?
Read up before and chat as we go on imaginary sofas.
How has Social World Podcast changed or developed since you began?
Yes, at its peak it was getting what seemed a modest few thousand downloads and into 110 countries. Even when I took a break, it has maintained a decent level with the back catalogue. Now well on from that I’ve decided to mainly focus on what are global challenges. Human Trafficking, slave free trade , missing children to name a few.
What are you biggest challenges with Social World Podcast?
Finding time and skill to publicise the podcast more widely as it’s not monetized.
What are your favourite podcasts to listen to?
Old BBC humour
How and where do you promote Social World Podcast?
Twitter, Linked In mainly
Do you earn money from podcasting, or is it a hobby?
For now unpaid
What’s something you never expected about podcasting? What have you learned that surprised you?
In a nice way , no-one , when asked if they would like to come on the programme and talk about themselves , said no !
What is the first piece of advice you would give to anyone inspired to start podcasting?
Apart from get the right tech advice– modestly ok mike etc—but be clear what is your niche market, who are the people worth talking to in it-the people who will help to build your audience.
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
Absolutely, I have a lot more passion to use up.
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I interviewed podcaster and professor Dr Craig Harris Richard about his career, what inspired him to start his Sleep Whispers Podcast, and what he hopes to accomplish.
Tell me a bit about who you are.
I’m Dr Craig Harris Richard, Professor of Physiology at Shenandoah University in Virginia. I’ve done research in immunology, reproductive biology, and pharmacogenomics, but my current area of research is the relaxing sensation of Autonomous Sensory Meridian Response (ASMR).
Sleep Whispers with Dr Craig Harris Richard
How and why did you start podcasting?
I’ve always struggled to fall asleep easily, so I wanted to create a type of podcast that would help me and might also help others. I based it on my ASMR research and the widely reported calming and sleep-inducing effects of listening to someone whisper gently.
What is your current podcast called, and how did you come up with the name?
My current podcast is called Sleep Whispers. It is not a very creative name. I simply whisper to help people fall asleep, so ‘Sleep Whispers’ seemed like a good descriptive name. I was a tad more more creative with my host name. I use my middle name ‘Harris’ basically because I was so nervous initially about being a whispering podcaster.
What platforms can we find Sleep Whispers on?
I’m on all the major podcast and audio platforms such as Apple Podcasts, Spotify, Google Podcasts, etc.
What is Sleep Whispers about?
The goal of every episode is to relax my listeners with my whispering while also distracting them from their stressful thoughts that prevent them from falling asleep. The content of my episodes include bedtime stories, meditations, poems, trivia questions, and Wikipedia pages.
Do you host Sleep Whispers alone, or have guest hosts/partners?
I am the only host. I believe it is easiest to fall asleep if you always hear the same voice, at the same volume, and in the same style. Having guests or any other voices on my podcast would result in less predictable audio for the listeners, making it harder for them to fall asleep.
Do you edit Sleep Whispers or have someone who does it for you?
I do all the editing myself with iZotope Rx, which is audio editing software used by the film and TV industry. It is very expensive but worth it because I can easily strip out stray sounds and noises that may be disruptive to my listeners.
Sleep Whispers recording booth
Do you script Sleep Whispers, or just chat as you go?
I script every episode but I still treat it as a suggested outline rather than a teleprompter – this keeps it sounding natural. The advantage of using a script is that it enables me to keep my speaking rate steady and free of vocal crutches. An inconsistent talking pattern, filled with “uhhh”, “ummmm”, “like”, and “you know” can be annoying and disruptive to someone who is trying to drift off to sleep.
How has Sleep Whispers changed or developed since you began?
My early episodes were like variety shows, each one was filled with updates, listener feedback, and a short story or Wikipedia article. I now dedicate each episode to one focus, like just sharing listener feedback or just reading a bedtime story. This has worked better because listeners have their preferred content they like to fall asleep to, so now they can choose a whole episode of that type of content instead of a part of one episode.
What are you biggest challenges with Sleep Whispers?
Doing a whispered podcast is so much harder than I expected! I need to have very high-quality equipment to accurately capture my whispers, so I have spent a lot more money on gear than I ever would have thought I would. I also want pure silence when I record, which never happens, because stray sounds can be disruptive to someone trying to fall asleep. So I have to be extra alert for mic bumps, the crinkling of my clothes, people walking inside my house, washing machines, dishwashers, neighbors playing basketball, dogs barking, train whistles, airplane noises, lawn mowers, and every other sound that I normally don’t even notice.
What are your favourite podcasts to listen to?
There is so much to learn about being a good podcaster, so my favorite podcasts are all about the art and science of podcasting. These podcasts about podcasting include Podnews, Podcasters’ Roundtable, Ask the Podcast Coach, Podcast Rodeo Show, Podcast Engineering Show, The Feed, New Media Show, She Podcasts, and Bandrew Says Podcast.
How and where do you promote Sleep Whispers?
Sleep Whispers with Dr Craig Harris Richard
I’m horrible at promoting and marketing my podcast. I don’t do any social media, instead I mostly rely on word of mouth. I have formed some good friendships with other podcasters with terrific shows, so we sometimes will mention each others’ show to help listeners find a new and wonderful podcast.
Do you earn money from podcasting, or is it a hobby?
Although it is just a hobby, I currently earn some money via listeners who support my show. Before I had any podcast supporters, I was losing money every month due to all the expenses. Their support, and some prior ads I have run, have helped greatly to cover the costs of my equipment, podcast hosting, editing software, and my efforts.
What’s something you never expected about podcasting? What have you learned that surprised you?
The challenge has surprised me. I thought that after a month or two of podcasting that I would have everything figured out. But it has now been 5 years and I’m still making regular changes to improve my microphone, recorder, home studio, episode content, whisper style, website, and just about everything related to my podcast.
What is the first piece of advice you would give to anyone inspired to start podcasting?
It will be much more work than you expect, especially if you want to create a quality production that reaches a lot of people. Additionally, making significant revenue from a new podcast may be as likely as being drafted by the NFL as a new football player at the high school level. Making a great podcast requires a lot of time, talent, startup costs, marketing, and even some luck can help.
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
Yes! Listener feedback is powerful fuel for me, if listeners didn’t share that my podcast was helpful to them then I wouldn’t see a purpose to keep podcasting. Reviews like this recent one on Apple Podcasts motivate me to keep making episodes, “Soooo relaxing. His soothing whispers help me get to sleep very quickly. I always look forward to going to bed on Sundays after the latest episode has dropped, LOL.”
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Adult ISH, the award-winning advice, culture and storytelling podcast is back for an all-new season with its dynamic young host, Nyge Turner, and in a twist, a rotating group of Gen-Z listeners-turned-cohosts. Adult ISHis produced by YR Mediaand brought to audiences by the Radiotopia podcast network from PRX.
Adult ISH
This season, Adult ISH has undergone a collaborative growth spurt resulting in an exciting new format called “Dear Adult ISH.” This reimagined style of the show gets up close and personal with the audience to provide boundary-pushing advice through the show’s hallmark style of heartfelt, charismatic storytelling.
Nyge Turner, Adult ISH podcast host
Over the past several months, the Adult ISH team combed through listener letters, which asked thoughtful questions about navigating the social conundrums and personal challenges of young adulthood. Now, Nyge and the crew invite listeners on the resulting hilarious, poignant, and surprising quests for answers, where they’ll encounter experts, celebrities, drag queens, family members, and beloved friends along the way.
Questions Asked During The Podcast
New episodes drop every Thursday, starting today, November 4, 2021, through December 16, 2021. The new season of the acclaimed podcast tackles all kinds of timely questions, from the classic to the current:
Is it possible to talk frankly about sex with my parents? Including some awkward (and hilarious) conversations with parents who may have left some important details out…and key insights from a professional “sexpert.”
When oil ain’t slick: how do I fight Big Oil in my neighborhood? Nyge grapples with corporate pollution in his hometown of Richmond, California, where there are no easy answers about how to stick it to the man (in collaboration with youth climate podcast, Inherited).
How do I proudly honor every part of my mixed-race identity? When complex identity politics don’t capture the nuance of one listener’s identity, the team confronts tough questions about representation and racism in pop culture and personal life.
Where do all the sober people go? When you’ve said goodbye to booze and partying, is it possible to still make friends?
What do we do when our parents can’t parent us? From the holes we have to fill from absent parents (or ones gone too soon) to the journey to “found families,” the team asks if it’s possible to raise oneself without parents.
How do I find someone to love? The team seeks answers on compatibility from all angles – the poetic, the psychological, and the uber-personal, consulting a variety of guests along the way.
Is there a guide to Black womanhood? We consult Black elders about creating a roadmap forward in the face of countless perils, from being pulled over by the police to constant gender and race bias.
Tackling Issues Of Adulting
“This season is very near and dear to my heart because we are making something happen on AdultISH that we’ve been dreaming about for so long,” said Turner. “We’ve heard from so many people over the years about their own adulting struggles, and we are finally bringing those stories to the forefront of our show. It’s so rewarding to be sharing the driver’s seat with other young adults, who we have always wanted on this journey with us.”
“What the AdultISHteam has done these past five seasons has been nothing short of extraordinary, and we are so proud of the diversity of topics and storytellers,” said Kyra Kyles, CEO, YR Media. “They have tackled issues that have been swept under the rug or ignored by the mainstream media, and this new season will continue that effort with even more of a spotlight on voices we don’t hear often enough.”
More From Nyge Turner:
Learn more about the podcast here and follow along on social media:
Adult ISH is available across all major podcast platforms, including Apple Podcasts, Google Podcasts, Stitcher, Spotify, TuneIn, and Amazon Music.
About AdultISH
AdultISHwas created in 2018 by Peabody Award-winning YR Media (formerly Youth Radio), after a national talent search. Named by CNN and Discover Pods as an unmissable podcast raising marginalized voices, AdultISHhas been deemed essential listening by The New York Times, AV Club, and Harper’s Baztaar. Recently, AdultISH was featured in Romperand was a finalist for 2021 Ambie Awards, and won a Public Media Journalists Association awardfor podcasts. Says Colorlines: “It helps to hear others who speak the same awkward language open up about friendship, immigration, therapy, birth control, and more. That’s where [AdultISH] comes in.”
About YR Media
YR Media, formerly Youth Radio, is an award-winning national network of diverse young journalists and artists from underrepresented communities who create content for this generation. Headquartered in downtown Oakland, California, our non-profit has spent 25 years helping future generations build crucial skills in journalism, arts and media. We produce journalism, music, graphic design, podcasts and documentaries that disrupt and shape the mainstream narrative.
About Radiotopia
Radiotopia from PRX is a curated network of independent, listener-supported, and artist-owned podcasts. In 2017, Radiotopia was named one of the top 10 most innovative companies by “Fast Company.” Podcasts in the network have received recognition from the Peabody Awards, Alfred L. duPont-Columbia Awards, the Pulitzer Prizes, and from the Third Coast International Audio Festival.
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Journalist and author Katie Hafner, and bioethicist Amy Scharf, today announced that the Lost Women of Science podcast series will continue for an additional three seasons thanks to a grant award of $446,760 from the Gordon and Betty Moore Foundation. The podcast series will continue its partnership with public media organization PRX and the award-winning Scientific American magazine.
Lost Women Of Science
The first season features multiple in-depth episodes centered on Dr. Dorothy Andersen, a pediatric pathologist who identified and named cystic fibrosis in 1938. Three episodes are now available across all major podcast listening platforms, including Apple Podcasts, Google Podcasts, Spotify, Stitcher, and Amazon Music. The fourth episode will be released on Thanksgiving Day.
Lost Women of Science
Genny Biggs, Special Projects Officer of the Gordon and Betty Moore Foundation said, “We have been excited about this project from our initial conversations and have been pleased to see the results. Our history books have unfortunately taught us too little about these women and we support bringing their stories to the forefront. We hope they will inspire the next generation of female scientists.”
Podcast
Hafner said, “The response to the podcast so far has been overwhelmingly positive. We could not be more grateful to the Gordon and Betty Moore Foundation, not only for early funding to help us get started, but for continued support and confidence that will allow us to tell more stories.”
Dr. Maria Klawe, President of Harvey Mudd College and Chair of the Lost Women of Science Initiative Advisory Board, said, “It’s wonderful that the Gordon and Betty Moore Foundation recognizes that women have been making great contributions to science for centuries, even though they’re often not recognized. And the rich storytelling approach has deep impact in helping people understand the importance of a scientist’s work.”
Earlier funding for Lost Women of Science has come from the Gordon and Betty Moore Foundation, Schmidt Futures and the John Templeton Foundation. The Initiative is also partnering with Barnard College at Columbia University, one-third of whose graduates are STEM majors. Harvey Mudd College graciously served as an early Fiscal Sponsor.
To learn more about the Lost Women of Science Initiative, or to donate to this important work, please visit: www.lostwomenofscience.org and follow @lostwomenofsci.
About Lost Women of Science:
The Lost Women of Science Initiative is a 501(c)3 nonprofit with two overarching and interrelated missions: to tell the story of female scientists who made groundbreaking achievements in their fields, yet remain largely unknown to the general public, and to inspire girls and young women to pursue education and careers in STEM. The Initiative’s flagship is its Lost Women of Science podcast series. As a full, mission-driven organization, the Lost Women of Science Initiative plans to digitize and archive its research, and to make all primary source material available to students and historians of science.
About the Gordon and Betty Moore Foundation:
The Gordon and Betty Moore Foundation fosters path-breaking scientific discovery, environmental conservation, patient care improvements and preservation of the special character of the Bay Area. Visit Moore.org and follow @MooreFound.
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I interviewed Andrew Greenstein about his podcast, The Innovation Cookbook, what podcasting does for him, and what inspired him to start.
Tell me a bit about who you are.
I’m Andrew Greenstein, CEO and Head of Product for SF AppWorks. I grew up in Silicon Valley, studied Journalism and Law, then started my first tech company – Bojam. We created a music collaboration platform that was meant to be sort of a Wikipedia for songwriters.
We launched as a TechCrunch 50 company and partnered with Linkin Park and MySpace to run music competitions for bands who wanted to collaborate with their fans. It was awesome and exciting, but very complicated from a product point of view. We couldn’t get the platform to stick, and eventually we lost momentum and had to shut down.
One of my developers, Darius, suggested we start an agency to help bring startup tactics to larger companies and organizations as a stopgap until we figured out our next startup move.
Fast forward ten years later and we’re still designing and building websites, apps, connected devices, bots, and all sorts of digital products for companies like AARP, West Elm, Golden Gloves, J. Crew, Vanguard, Google, and a whole bunch more. The jury is still out on whether we still might go ‘startup mode’’ one day, but for the moment, we’re having too much fun.
Andrew Greenstein
Outside of work, you can find me playing basketball, traveling the world, or playing drums/piano. I also enjoy writing, speaking, and consulting on the topics of rapid prototyping, innovation processes, design thinking, and…well…LIFE.
How and why did you start podcasting?
When you’re busy, it’s hard to step back and take stock of the cool moments. We get to talk to and work with some really interesting people trying to reshape the world we live in. Some really incredible conversations have materialized and dissipated without much fanfare. We started thinking we needed to capture some of these conversations so that other people might find useful threads or relatable situations. So we started asking our clients to tell us what innovation meant to them and to share how they worked and what they believed in.
We thought we’d create a sort of recipe book for innovation, but the approaches are so varied it’s turning more into an encyclopedia. When we ran out of clients to talk to, we started seeking out interesting people to participate. It has turned into a really cool way to meet people and connect through our shared experiences of creating new things.
What is your current podcast called, and how did you come up with the name?
It’s called ‘The Innovation Cookbook” because we wanted to interview innovators and entrepreneurs in search of the recipes that led to their success in innovation.
What platforms can we find The Innovation Cookbook on?
It’s available on all main podcasting platforms: Apple Podcasts, Spotify, Google Podcasts, Stitcher, etc.
What is The Innovation Cookbook about?
I got into this above, but it’s really about digital product development, how to go about it, what to consider before starting, and the big fat WHY that drives many of us who seek to improve our world (and our lives) by building new things.
Do you host The Innovation Cookbookalone, or have guest hosts/partners?
I host alone, but it’s definitely not a solo effort. Our marketer MaCall helps me prep for guests, writes companion pieces, and hits the Publish button. Our business development team, led by Svitlana and Yulia, are constantly engaging industry folks and inviting the most intriguing ones to be our guests. My colleague Lia helps market the podcast, and Andrei helps us edit it. We are also lucky to have PatternBased create custom music for us. It takes a village, right?
Do you edit The Innovation Cookbook or have someone who does it for you?
One of our designers does the editing for us. We call him Andrei, the giant.
Do you script The Innovation Cookbook, or just chat as you go?
Our process is by no means proven, and if anyone has ideas we’d love to hear them. We had to figure this out on our own, and this is what we came up with:
We start with a planning call with the guest where we talk through different narratives and storylines that could be interesting. The trick is not to get them to ‘say their thing’ ahead of time, because it feels unnatural to repeat it a few days later. So instead, we stay really high level and only talk about themes. We don’t always get a good narrative on this call, and in some cases we decide to pause here and revisit down the road.
If we all decide to proceed, we schedule either an in-person session, or a zoom call. Once the podcast starts, I have a few high level questions I refer to, but the plan is to be conversational, to go down rabbit holes, and to just try and understand the what and why of people’s processes. We also try to keep it succinct, to stay in that ‘20-30 min walk’ zone, because that’s how I like to listen to podcasts.
How has The Innovation Cookbook changed or developed since you began?
When we started it was an hour or longer, but now we try to keep it under 30 minutes. It feels more accessible that way, both to our guests and to our listeners. It also helps me keep my eye on the prize when asking questions.
The second change – perhaps the more significant one – is that we moved away from strictly talking to people that “do innovation’ and started talking to people who, in general, had interesting ways of working or doing things. We’ve walked away from highly credentialed people that couldn’t articulate their methods clearly, and we’ve had incredible conversations with people who approach ‘normal’ things in an interesting way.
What are your biggest challenges with The Innovation Cookbook?
It’s really hard for us to know how we’re doing. We can’t get great insight into who is listening, nor can we figure out who is subscribing. That seems pretty basic so maybe we’re doing it wrong, but there seems to be a real lack of visibility on the tracking side. If you know how to do this, send help!
What are your favourite podcasts to listen to?
I used to listen to the Daily a lot – it’s short and succinct and got me up to speed on some interesting topics. I also listen to the Warriors Plus Minus podcast, because I’m a huge fan of the team. It’s actually a great model for passionate people – the production value isn’t great, but these beat writers get up an episode after most games, even if just by recording their phone calls. The audience doesn’t really care – we’re just happy to listen to experts break down the action. I could see that model working in a lot of industries.
Aside from that, Huberman Lab, Knowledge Project, Entrepreneurship and Ethics from Stanford, Prof G, and a really fun solo project called Dissect from a coffee barista who just spends his evenings in the garage breaking down music albums that he loves (at least that’s what I imagine it to be like). Sometimes I do Podcast Roulette too, just to shake things up a bit.
How and where do you promote The Innovation Cookbook?
Lia says we post on social media, throw some ads every now and then, and include links to the latest episode in our newsletter. We also write companion blog pieces, and have started asking guests to promote as well, which is actually the most effective method.
Do you earn money from podcasting, or is it a hobby?
It’s sort of a corporate hobby. We do it because we love meeting and talking to interesting people, but it’s not something we generate any revenue off of. But in general, we’re a team of people who really want to do things in an interesting and unique way. We value feedback and open mindedness, and we get to express those values through the podcast.
What’s something you never expected about podcasting? What have you learned that surprised you?
I was surprised about how good the conversations can go! It sometimes feels a little awkward to say ‘Hey, can you sit down across from me and have a focused conversation while I record?” It’s kinda scary, even for me. But in the moment, you realize you’re so focused and aware that it’s actually exhilarating. I think our minds jump up a level when they need to, and those conversations definitely need it, so it’s cool to unlock that power and to see it unlocked in others.
What is the first piece of advice you would give to anyone inspired to start podcasting?
We have a clever marketing slogan we came up with when trying something new. “Just do it”. Impressive right? Not sure why nobody has thought of that before…
But seriously, you can talk all day about wanting to do something. You can spend forever planning. Or you can just try and figure it out as you go along. Not ready to make a big thing out of it? Pick something you love..it could be basket weaving! Ask around until you find someone else who loves it. Put a phone between you two and just start a conversation. If you have fun, do it again. We all overthink things so much and we want them to be perfect, but done beats perfect any day of the week (said many great people).
And, finally, are you proud of what you’re accomplishing with your podcast? Is it worth the effort?
I’m proud because we’re doing it, and we’re getting it done. I’m sure it could be better – we’re definitely trying to make it better, but we also haven’t given up. I don’t know if I can quantifiably say that it is worth the effort, but that’s true for most work-related tasks. We just try different things and gravitate towards the ones we enjoy more, or the ones that make us feel empowered or alive. The podcast does that for me – I hope for us. And as far as creating content goes – it’s actually pretty efficient.
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I interviewed motivational speaker and podcaster Jimmy Clare about his work, what inspires him, and his new podcast, CrazyFitnessGuy.
Tell me a bit about who you are.
Jimmy Clare
Jimmy Clare is a motivational speaker, Autism advocate, author, and founder of crazyfitnessguy.com
How and why did you start podcasting?
I started my podcast at the beginning of the Pandemic because I wanted to get my name out there as a motivational speaker and to help spread my message that Autism is not the end of the world.
What is your current podcast called, and how did you come up with the name?
CrazyFitnessGuy Healthy Living Podcast. I just wanted to keep using my brand name to keep the consistency with who I am and what I was doing. PLus everyone, even including Google likes a consistent brand.
What platforms can we find CrazyFitnessGuy Healthy Living Podcast on?
You can listen to CrazyFitnessGuy podcast on Apple Podcasts, Google Podcasts, Spotify, Stitcher, Overcast, Amazon Music, Castbox, Podcast Addict, Pocket Casts, iHeartRadio, Pandora, Radio Public, Breaker, Anchor, Podchaser, Podbean, Acast, Listen Notes, Deezer, Ipodder, PlayerFM, Plazoo, Spreaker, Podknife Soundcloud, YouTube, and Twitch.
What is CrazyFitnessGuy Healthy Living Podcast about?
CrazyFitnessGuy healthy living podcast is a monthly podcast that explores healthy living through Autistic eyes. This podcast is hosted by Jimmy Clare who is an Autism Advocate, motivational speaker, author, and founder of crazyfitnessguy.com We will cover similar topics to the ones on our website.
These topics include:
⭐Autism
⭐Fitness
⭐Lifestyle
⭐Managing-Stress
⭐Nutrition
⭐Self-Help
⭐Healthy Living
⭐Health and Wellness
⭐Exercise
⭐Personal Stories
⭐Medicine
⭐Business
Do you host CrazyFitnessGuy Healthy Living Podcast alone, or have guest hosts/partners?
I have guests on CrazyFitnessGuy Healthy Living Podcast because it makes it fun.
Do you edit CrazyFitnessGuy Healthy Living Podcast or have someone who does it for you?
I do my own editing.
Do you script CrazyFitnessGuy Healthy Living Podcast, or just chat as you go?
Its not scripted so I can keep it as authentic as possible.
How has CrazyFitnessGuy Healthy Living Podcast changed or developed since you began?
It used to be just a podcast but now I expanded to a live stream called The Weekly Motivation With CrazyFitnessGuy.
What are you biggest challenges with CrazyFitnessGuy Healthy Living Podcast?
Just getting listeners and subscribers.
What are your favourite podcasts to listen to?
Lewis Howes The School Of Greatness.
How and where do you promote CrazyFitnessGuy Healthy Living Podcast?
I promote my podcast on social media, email, my website, audiograms, and video formats.
Do you earn money CrazyFitnessGuy Healthy Living Podcast, or is it a hobby?
I earn some money while podcasting by using advertisements, affiliate marketing, merch from crazy swag shop, and CrazyFitnessGuy Premium podcast.
What’s something you never expected about podcasting? What have you learned that surprised you?
I never thought I would be able to get my name out there especially during a pandemic. I was super nervous about starting my career as a motivational speaker and Autism advocate. But now that I have been featured on 100+ podcasts, New York City Times Square, Australia TV, it seems like anything is possible. My mom has always said skys the limit and now I show up on the first page of Google for my name.
What is the first piece of advice you would give to anyone inspired to start podcasting?
If anyone wants to start podcasting make sure you set a realistic publishing schedule. I knew once I started a podcast I knew I was only going to be able to do it once or twice a month so I decided to publish only monthly with an occasional extra episode.
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
I am totally proud of my accomplishments because at the begining of the Pandemic I was thinking to myself “well how am I going to spread my name and message now?” Few months later my podcast was launched its has been listened in 9+ countries, played over 2400 times and has over hundreds of subscribers.
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I interviewed Mike Jones about his career, what inspired him to create his podcast, AZ Brandcast, and what he hopes to achieve through podcasting.
Tell me a bit about who you are.
Oh, this is always a tough question to answer: I’m a lot of things (maybe too many, some days)! At heart, I’m a teacher and strategist – specifically when it comes to branding. I love guiding people to build remarkable brands with depth, authenticity, and creativity.
Mike Jones
I basically get to do what I love every day with the brands I’m building including Resound – the brand strategy agency I own and lead, AZ Brandcast – a podcast I host, and a whole host of other projects (Taftly, ThrivePHX, and PHX Startup Week).
But there’s a lot more to me than just work. I’m also a husband, father (of three), lover of history and coffee, and a bass guitarist.
How and why did you start podcasting?
My first foray into podcasting was with my friend Chris Stadler. We were meeting up at coffee shops to talk about our shared passion for branding and marketing. Our scheduled one-hour chats would often extend way longer because we would get into such deep discussions. I think at one of these sessions I said, “we should probably just start recording these and publishing them as a podcast” and thus AZ Brandcast was born!
I’ve been hooked ever since. We’ve kept AZ Brandcast going for over 4 years now, have expanded it to include others through an interview format, and I’ve even started another podcast since then. In the last few years we’ve had som amazing conversations with business leaders from brands like State Forty Eight, Local First Arizona, the Better Business Bureau, Goodmans, WebPT, CULT Coffee, and so many others.
For me, podcasting is this fantastic way to get ideas out quickly especially in a conversational way. I’m definitely a verbal kind of person and getting in front of a mic, having a conversation, or just thinking out loud is a really natural way for me to ideate and brainstorm.
And I’m a big fan of listening to podcasts too. Whether it’s history, political analysis, business management, or theology – I’ve pretty much always got a podcast going on my commutes, traveling, and even doing chores around the house.
What is your current podcast called, and how did you come up with the name?
We came up for the name of AZ Brandcast pretty simply: it’s all about uncovering Arizona’s brand through the brands that call Arizona home. We bring on business leaders – startup founders, CEOs, and community leaders – and talk to them about their perspective of building a brand in Arizona and what’s made it such a great place to do business.
AZ Brandcast is all about brands and Arizona. Each episode we bring on a guest – usually a leader of a locally-based business – and we talk about the story of building their brand, the successes and challenges they’ve faced, how being in Arizona has impacted their growth, and how they got to where they are today. It’s a super laid-back, conversational show. We liken it to listening in on a coffee shop conversation.
As we’ve gone along over the years, we’ve picked up on some themes about Arizona and the business community here and we work to add those insights into the conversation.
Each episode runs about an hour, sometimes a little less, and we try to keep it pretty raw without too much editing. There’s some great little tangents and interesting side conversations that we get into that really make each episode more personal and intimate.
Do you host AZ Brandcast alone, or have guest hosts/partners?
For most episodes we have two hosts – myself and Chris Stadler. Sometimes with scheduling issues I do it alone or we bring in our producer (Sam Pagel) to add some commentary as well. Having a co-host is a blast for me. I love the camaraderie that comes with a good co-host (and friend) and it adds something to the conversation and keeps things interesting.
Do you edit AZ Brandcast or have someone who does it for you?
I don’t personally edit the episodes anymore but we have a producer (Sam Pagel) who does the editing. Sam’s a great editor and producer. Chris and I used to do the editing ourselves, early on in the history of the show, and let’s just say we’re super glad to have a real professional doing it now! (And I’m betting our listeners appreciate it too.)
Do you script AZ Brandcast, or just chat as you go?
We try not to have the show too scripted as that allows the conversation to flow and we can get into some topics we might not have planned for. That said, I do create a general guide for the interviews with some questions for our guest already written down. This just helps me make sure we keep things going and don’t get stuck. This also helps me remember if there’s anything really interesting about our guest that I want to make sure we hit on and talk about. I try to get deeper than just the standard, “who are you and what do you do” type of questions. With a little bit of homework ahead of time I can usually find some really interesting things to talk about from their history or their company’s past.
How has AZ Brandcast changed or developed since you began?
The podcast has changed so much – in a lot of ways. Not least, our production quality is SO much better now (thanks Sam!). And our episode format is another big aspect that’s changed. We started as just Chris and I riffing on branding and marketing topics together. And then we started doing interviews with guests. We even did some live interviews at a conference which was super fun! Now we really only do the in-studio interviews.
Through it all we’ve really had the same purpose: get to understand Arizona’s brand identity through the lens of local businesses here. That’s been our theme since the beginning and I still love it.
What are your biggest challenges with AZ Brandcast?
Our biggest challenge is finding time to record, honestly! We’d love to be doing a lot more interviews (and we have plenty of people who want to come on the show) and we’d even like to try some other types of podcast content but scheduling can be a real challenge especially when you’re trying to match up schedules between four or five different people. This isn’t our full-time gig for any of us so we’re always trying to squeeze things in around other projects. In 2022 we’re planning to switch things up a bit and create a different format for the show with some more commentary and bring in another host to add some different flavor to the show.
What are your favourite podcasts to listen to?
Oh there’s so many! Here’s my top five right now (and you’ll definitely find a bias towards history and business podcasts):
Revolutions by Mike Duncan
Fall of Civilizations by Paul Cooper
2Bobs with David C Baker and Blair Enns
Anthropocene Reviewed by John Green
How and where do you promote AZ Brandcast?
We promote primarily through podcast directories, social media, email, and with our guests’ own networks.
Do you earn money from podcasting, or is it a hobby?
We don’t earn money directly from this podcast. We’ve had a couple sponsors in the past but primarily this is an extension of my passions as well as my brand strategy business. The people we invite on and the things we learn from them are fantastic research for my own work with clients.
What’s something you never expected about podcasting? What have you learned that surprised you?
I don’t think I expected how easy it would be to get people to say ‘yes’ to coming on the podcast to talk with us. I think I had it built up in my head that we had to be super ‘legit’ (whatever that means) before we could ask people. And I’ve been consistently surprised each time someone says they’ll join us. It’s been fantastic talking with so many great business leaders from around the state of Arizona.
What is the first piece of advice you would give to anyone inspired to start podcasting?
Not to be cliche, but just start doing it. There’s so many tools now to make it so easy. And it’s a great way to start developing your own thinking around different topics and even developing your own brand whether that’s for your business, for your career, in a hobby, or some other passion that you have.
And, finally, are you proud of what you’re accomplishing with your podcast? Is it worth the effort?
Podcasting has absolutely been worth it. I’ve learned so much from the people we interview, the process, and even just the preparation for each episode. Learning new things is such a passion for me and AZ Brandcast has absolutely allowed me yet another opportunity to learn and grow.
I’m currently writing a book about branding (called “ and doing the podcast has absolutely provided me with a much deeper understanding of business and branding to be able to make my book even richer. I’m so glad I’ve put in the effort on the podcast – for sure.
Pop all your book, website and social media links here so the readers can find you:
If you want to find out more about me and what I’m up to, these links should do the trick:
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I interviewed journalist and podcaster Angela Tuell about her career and what inspired her make her podcast, Media In Minutes.
Tell me a bit about who you are.
As a former journalist and an award-winning public relations professional with more than 15 years of experience, my media relations success comes from my natural instinct to think like a reporter. I founded public relations firm, Communications Redefined, in 2013 after many years of serving corporate, non-profit, travel, B2B and other organizations in-house. I am known for my media relations expertise, strategic public relations counsel and crisis communications preparation and execution.
I help organizations gain local, regional, and national exposure; develop and implement strategic public and media relations campaigns; improve social media and reputation building efforts; develop crisis communications plans; and lead executive communications. I graduated with honors from the University of Maryland with a bachelor’s degree in journalism and a minor in government and am accredited in public relations (APR). I live near Indianapolis, Ind. with my husband, two sons, and daughter.
Angela Tuell
How and why did you start podcasting?
For many years I had wanted to start a podcast that would interview journalists and where we’d find out what makes them tick, what their passions are, what type of stories they like to write and interesting facts about them. It’s something I do daily in my role as a media relations consultant, so it was natural to record those interactions to share with others in the public relations and media professions.
What is your current podcast called, and how did you come up with the name?
Media in Minutes. I knew I wanted to have a catchy title and one that would describe what the podcast is about. After lots of brainstorming, we landed on Media in Minutes.
What platforms can we find Media In Minutes on?
Apple Podcasts, Spotify, Google Podcasts, Amazon Music, Stitcher, iHeartRadio, Pandora, TuneIn + Alexa, Podcast Addict, Podchaser, Pocket Casts, Deezer, Listen Notes, Player Fm and Podcast Index
What is Media In Minutes about?
This podcast features in-depth interviews with those who report on the world around us. They share everything from their favorite stories to what happened behind the lens and give us a glimpse into their world.
Do you host Media In Minutes alone, or have guest hosts/partners?
I host alone, but always have a journalist, media professional to talk with on each episode.
Do you edit Media In Minutes or have someone who does it for you?
We have someone on our team edit the podcast. Her name is Maria Lopez.
Do you script Media In Minutes, or just chat as you go?
I do research on each interviewee and then script questions, but do ask additional questions if it makes sense during the interview.
How has Media In Minutes changed or developed since you began?
We are about 18 episodes in and it’s stayed about the same. I try to keep each episode to 30 minutes or under.
What are you biggest challenges with Media In Minutes?
It’s always a challenge to find time for the research, taping, writing and marketing of the podcast, but we’ve been able to keep a regular schedule and are our followers.
What are your favourite podcasts to listen to?
I love Crime Junkie. It’s two Indiana women who tell true crime stories. I also like This American Life, Let’s Go Together by Travel + Leisure and Smartless with Jason Bateman, Sean Hayes and Will Arnett.
How and where do you promote Media In Minutes?
We promote it through our social channels, LinkedIn, Facebook, Instagram and Twitter. We also include it on our website and work with our guests to promote it through their channels as well.
Do you earn money from podcasting, or is it a hobby?
We do not monetize it. That was never the goal. We do it as a way to build relationships with the journalists we work with and credibility in the industry.
What’s something you never expected about podcasting? What have you learned that surprised you?
I didn’t realize it would actually not be as hard as I thought it might be. It’s fun and we’ve gotten the hang of it, where at this point it’s a well-oiled machine. Of course, we’re always looking to improve, but it is going well.
What is the first piece of advice you would give to anyone inspired to start podcasting?
Make sure you know why you are doing the podcast. Have a goal and then a plan on how you will achieve it.
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
Yes, I am proud. Lots of colleagues are finding the information useful and we’re building deeper relationships with the journalists we have the podcast, so it’s totally worth the effort.
Pop all your work, website and social media links here so the readers can find you:
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I interviewed podcaster Wilbur You about his career, what inspires him, and his YouTalk podcast.
Tell me a bit about who you are.
My name is Wilbur You, CEO and Founder of Youtech marketing agency.
Wilbur You
I founded Youtech in 2012 with a $600 investment and in just eight years, it grew into a $25+ million dollar company. Youtech’s team consists of over 70 creative experts in advertising, design, development and more. We help generate more than $1 billion in sales for our clients worldwide and have serviced over 1,000 clients including MillerCoors, Chick-fil-a and 3M. Youtech has been recognized as one of Inc.’s Fastest Growing Companies in the country for 5 years running. Additionally, I was recently recognized as a winner in Forbes 30 Under 30.
How and why did you start podcasting?
We originally started by filming over video and the actual podcast came later. We launched our podcast Youtalk as an extension of Youtech. We wanted to provide marketers with tips, tricks and resources to help them stay ahead of every emerging trend.
What platforms can we find YouTalk on?
Youtalk is available on Spotify, Apple Podcasts, Google Podcasts, Breaker, Pocket Casts,
Radio Public, and Youtube.
What is YouTalk about?
Each episode of Youtalk covers a variety of topics such as establishing relationships, offering advice, sharing stories, and expressing the importance of original research—all related to marketing, sales, and business.
Youtalk aims to offer a genuine look inside the minds of industry professionals and each recording is raw, unrehearsed, and captures each discussion in just one take.
Do you host YouTalkalone, or have guest hosts/partners?
I am the co-host to Youtech’s Chief Marketing Officer, Michael Norris.
Do you edit YouTalk or have someone who does it for you?
We produce as well as market the entire podcast in-house. Youtalk is recorded both by video and audio so we record, edit, and market Youtalk from start to finish in both formats.
Do you script YouTalk, or just chat as you go?
Our conversations are candid, although we prepare a few questions and talking points in advance to keep conversations flowing. We source inspiration from marketing focused groups and communities on LinkedIn, Twitter, Reddit, and Facebook. Additionally, we draw from other podcasts that we like and tailor questions or topics to fit our audience’s interests.
Otherwise, Youtalk recordings are raw, unrehearsed, and capture each discussion in just one take.
What are your biggest challenges with YouTalk?
Staying original can be a challenge at times. A lot of people tend to become repetitive over time. They bang the same drum over and over again. We don’t want to be like that.
What are your favourite podcasts to listen to?
I’m kind of all over the place. I don’t really have any favorites of my own. My tastes are pretty diverse.
What’s something you never expected about podcasting? What have you learned that surprised you?
I’m surprised at how often people tell me it’s made an impact on them. We don’t have the most listeners—far from it actually. But those who do listen are very vocal and detailed in what it means to them. It’s humbling.
What is the first piece of advice you would give to anyone inspired to start podcasting?
Three key things to remember: consistency, content, and promotion.
It is crucial for podcasters to be consistent if you want to grow your podcast. Put out new episodes regularly. Additionally, there needs to be sufficient amounts of content that will keep your listeners intrigued. Most people listen to podcasts for entertainment or to learn a new skill so keeping content new and fresh is important. Lastly, you need to get the word out. Promote your podcast and interact with listeners through social media channels most relevant to them.
And, finally, are you proud of what you’re accomplishing with your podcast? Is it worth the effort?
We are very proud of Youtalk and its growth. At the end of the day, we want our listeners to find value in what we put out in the world. Many business focused podcasts are definitely educational but lack an entertainment aspect. We strive to help Youtalk listeners learn something while having fun. Our effort with Youtalk is worth it because we understand that we’re all humans at the end of the day and humans enjoy entertainment. It keeps us (and our listeners) coming back.
Pop all your book, website and social media links here so the readers can find you:
We’d love to connect with you on any of our social pages.
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I interviewed podcaster and dating app developer Taly Matiteyahu about her work, what inspired her to start her podcast, and what she hopes to achieve with her business.
Tell me a bit about who you are.
Taly Matiteyahu is a lawyer turned product manager with experience working at startups and tech giants alike, ranging from Datadog to Netflix. Laura Ciccone is an ops person turned product manager with experience working on marketplaces ranging in size from gaining their first users all the way up to $145MM. Between their product and other experiences, Taly & Laura are excited to be using their skills to lead a team to make Blink, a voice-first speed dating app, a reality.
Taly Matiteyahu
How and why did you start podcasting?
We started Date in a Blink in February 2021 with a few goals. First, we wanted to validate our concept of voice-focused dating and see what people thought of it. We also hoped it would expose people to the concept of voice-only speed dating, as it’s a novel dating method that differs from traditional dating apps. Beyond that, as we weren’t able to engage in paid marketing on platforms such as Facebook, Instagram, Reddit, until the app was downloadable given restrictions on dating platform advertisers, the podcast became a great marketing tool for Blink.
We ultimately hosted 17 dates in our first season and just posted the final episode of season 1 in October.
What is your current podcast called, and how did you come up with the name?
Our podcast is called Date in a Blink. We wanted to use “Blink” in the name, as it’s the name of our dating app. We liked the play on words, too — it’s a quick, 10 minute date that goes by “in the blink of an eye.”
What platforms can we find your podcast on?
Date in a Blink can be found on Apple, Spotify, Anchor, or wherever you get your podcasts (additional options below) –
Date in a Blink is a speed dating experience where we bring two total strangers together for a ten minute, voice-only date. We provide our guests with a prompt to get the conversation started and see how it goes. Do sparks fly? Does the conversation fall flat? The podcast offers folks a chance to listen in and hear others’ first dates, successful and otherwise.
Do you host Date In A Blinkalone, or have guest hosts/partners?
Laura and Taly hosted season one. Our only guests were our daters, so we had two guests per episode.
For season two, after each date episode, we plan to have an episode with a relationship expert who’s listened to the date and can share tips and learnings on healthy dating.
Do you edit Date In A Blink or have someone who does it for you?
Laura selects and snips the raw audio and her partner mixes the audio files for us.
Do you script Date In A Blink, or just chat as you go?
The dates are totally unscripted. Laura and Taly pre-select a question prompt for the daters, who know nothing about each other or the question beforehand.
Laura and Taly prepare very short intro/outros for each episode. Our final episode, where Laura and Taly discussed each date and their thoughts about it, was unscripted, but we had notes prepared with a few bullets about each date, indicating how they went and our thoughts about them.
How has Date In A Blinkchanged or developed since you began?
I foresee the biggest change coming as we transition from season one to two. Season one comprised only of dates. As we hosted the dates, we saw how much there is to learn about relationship building through dating. Given that, we decided to add relationship experts to the mix for season two, which will add incredible insight and help our daters learn more about developing strong and healthy connections (or identifying bad ones!)
What are you biggest challenges with Date In A Blink?
It takes a lot of time to produce each episode, though the episodes are only ~12 minutes long! Recruiting, matching, scheduling, and hosting are only the least of the process. Once the episode is recorded, it needs to be mixed and transcript-ized. We also need to create social media assets and schedule posts across platforms. While it doesn’t seem like a ton of work, each episode requires ~30 steps from start to finish. The challenge is remembering to complete each one!
What are your favourite podcasts to listen to?
Laura Ciccone
I love listening to podcasts about entrepreneurship and relationships.
On the entrepreneurship front, one podcast in particular has been especially inspirational – How I Built This, a “podcast about innovators, entrepreneurs, idealists and their stories about the movements they built.” Over the years, I’ve had so many ideas I’ve wanted to work on and so many businesses I’ve wanted to start… but in many cases, fear of investing my time, energy, and money into a venture that might fail stopped me from taking the leap. Listening to How I Built This and hearing the stories of successful entrepreneurs reminds me that, even for the most successful people, success came after failure… and that oftentimes, the failure begets success down the line. Whether it’s an episode about a female founder whose story somehow mirrors my own or the story of a founder who struggled for years before succeeding, each episode reminds me that success means trying, learning, iterating, and trying again.
On the relationship front, I love listening to Esther Perel’s Where Should We Begin, a podcast where “real couples anonymously bare the raw, intimate, and profound details of their story.” Hearing Esther unpack people’s stories and help them understand one another better is incredible, helping listeners better understand not only the individuals in the session, but also themselves.
How and where do you promote Date In A Blink?
As we’re a bootstrapped company, we’ve invested less than $50 in promoting Date in a Blink, so there isn’t a ton of promotion happening.
We post on social media, including Instagram, Twitter, and Facebook, but don’t have the bandwidth to promote broadly given our work on our startup, Blink.
Beyond social media, we connect with other podcasters to share more about our work on Date in a Blink and the Blink app, through which we’ve gotten some shoutouts and shares.
Do you earn money from podcasting, or is it a hobby?
It is currently primarily a hobby, but we hope the podcast can generate revenue through sponsorships over time.
What’s something you never expected about podcasting? What have you learned that surprised you?
We had no idea that the interest in getting on a 10 minute date for a podcast would resonate with so many people. We had over 100 people sign up and were able to set up 17 dates. We had some people come back for second dates and one dater told us that it was the best online first date she’d ever had.
Beyond our surprise about people’s interest in trying the experience, we were amazed at how quickly two people could connect within 10 minutes!
What is the first piece of advice you would give to anyone inspired to start podcasting?
Podcasting can feel overwhelming – there are so many tools to use (both physical for recording and software-wise for editing) and it can feel like publishing an episode is impossible. But it isn’t. Just take the process step by step and eventually you’ll get into a groove.
What helped us iron out the kinks was using a task management tool (in our case, Asana). We created a template task that contained all of the steps we needed to take to record and publish an episode and used that to help us make sure we didn’t let anything slip through the cracks.
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
We are so proud of Date in a Blink! We started it as a bit of a social experiment as we weren’t sure how it’d go, but we fell in love with it. It was so much fun to host dates (thank heavens for the mute button, since we spend a fair amount of time laughing behind it) and talk to people about the experience. It was very much worth the effort and we’re super excited to be gearing up for Season 2!
Pop all your work, website and social media links here so the readers can find you:
Date in a Blink can be found on Apple, Spotify, Anchor, or wherever folks get their podcasts.
We can be found on social media –
Date in a Blink (https://www.theblinkdate.com/date-in-a-blink)
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‘How To Be A Dad’ is a new Dadsnet original podcast, coming to every major streaming service.
‘How to’ books are now a thing of the past, with everything new dads need to know streamed directly into their ears. Hosted by BBC radio and TV presenter, and of course, Dad, Al Booth.
How To Be A Dad
How To Be A Dad Podcast
How To Be A Dad is a podcast series deeply delving into a dad’s journey into fatherhood. Forget those parenting books that let’s face it, no-one really reads, this is the perfect preparation for any expecting or new dad; preparation that he can listen to whenever he wants.
The series is hosted by BBC Radio & TV presenter Al Booth whose soothing Yorkshire accent will reassure and calm any worried new dad! Well, as much as anything can, at least!
Talking About Fatherhood
Al has scoured the nation to find dads with varying experiences from unfathomable highs to catastrophic lows and knitted together in a sensitive, easy listening and entertaining way.
Take John for example, he was adamant that he wanted to name his child Cuba – after hosting his own Cuban baby shower fully equipped with Cuban cigars, dress up and poker chips. As far as he was concerned, the decision had been made. His son is now called Gabriel.
You’ll hear how dads cope when they don’t know what else to do, “No word of a lie, I got down on my hands and knees and I was praying and I didn’t stop until someone walked back in that room. I wasn’t crying, I was beyond that.”
A Variety Of Voices
Featuring the voices from a variety of dads, combined with a little expert input, including Sarah Ockwell Smith, the focus of this podcast is to bring together funny stories and experiences that all Dads will relate to. Think, anecdotes, not answers!
Dadsnet is a community-based, award winning digital agency that produces 4 other podcasts; Loose Dads, Don’t Tell Your Mum, Diffability and North South Dadvide.
‘How to be a Dad is sponsored by Milton, the Specialist in Baby Sterilising, dedicated to protecting babies from harmful germs thanks to their plant based hygiene products.
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I interviewed Terri Kozlowski about her career, her pride in being Native American, and her podcast, Soul Solutions.
Tell me a bit about who you are.
Terri Kozlowski, Soul Solutions Podcaster
My name is Terri Kozlowski. I am a proud Native American warrior: Athabascan; Tlinglet Tribe – Raven Clan. Rediscovering my true path in life, one of joy and love, I learned to transcend the fear the egoic mind keeps bringing to the forefront of our lives. I’m an author and certified life coach for people who want to overcome their fears and limiting beliefs. I empower my clients to see life from a new perspective, reframe the stories they tell themselves, awaken to the egoic mind, and live the life of their dreams by transcending their fears.
How and why did you start podcasting?
I began blogging to build an author’s platform for my book, Raven Transcending Fear: A memoir about overcoming sexual abuse, abandonment and discover your authentic self, which is available on Amazon.
My show, Soul Solutions, came about because my son thought I could reach a different audience with my message through podcasting. I had been blogging for over a year, and he wouldn’t read my blog but would listen to the show. And it is true. The podcast reaches an entirely different segment of the population than my blog.
What is your current podcast called, and how did you come up with the name?
Soul Solutions is the name of the podcast. The name came from the moniker of my company, Kozmic Soul Solutions. Still, I think the title embodies the show’s purpose: to help others become their authentic selves.
What platforms can we find Soul Solutions on?
Soul Solutions is found anywhere you listen to podcasts.
The podcast that helps you take control of your life. It also develops successful ways to overcome your fears and limiting beliefs. First, I cut through the intricate thought patterns and old egoic mindsets. Then we will go within to find the answers and create the life you desire through self-growth and soul expansion.
I will lead you to become your authentic self through a mix of nurturing guidance, personal stories, practical insight, and on-air coaching.
Do you host Soul Solutions alone or have guest hosts/partners?
Currently, I am a solo show. I’ve considered having guests, but I like the short 15-minute program where the listener can take away something to help them improve their lives that day. Of course, they may have to digest some heavy topics, but the goal is to keep it short and actionable.
Do you edit Soul Solutions or have someone who does it for you?
Yes, I currently edit and produce the show myself. However, before I can tell someone what I want them to do for the show, I must understand what it entails. So, I record, edit the audio, edit the video for my YouTube and IGTV channels, create the show graphics, show notes/descriptions, and get it posted. It was easy to learn and wasn’t too time-consuming.
Do you script Soul Solutions or chat as you go?
I script Soul Solutions based on my weekly blog post. Although I do very well in an interview setting, I want to be sure all the information I want the listener to gain from the show occurs in the 15-minute time frame, which is more easily accomplished via scripting.
How has Soul Solutions changed or developed since you began?
The show launched in August 2020, so I’ve been producing the podcast for over a year. The more episodes I do, the easier it becomes. I also am not concerned about the show being flawless. I want everyone to be their authentic selves, so I must first set the example for them to follow, and I’m not perfect.
What are your biggest challenges with Soul Solutions?
For me, the most challenging part of the show is the recording. Not so much the audio portion, but the video. Dealing with the lighting, background, and sounds can make getting the results you want more difficult. However, if you look at my first videos on YouTube, you’ll see my improvements.
What are your favourite podcasts to listen to?
Raven Transcending Fear, by Terri Kozlowski
Until I had my show, I didn’t listen to podcasts. Now I listen to a variety in the mindset and spiritual well-being genres.
How and where do you promote Soul Solutions?
Promoting the show comes in many forms since I base the episode on my weekly blog post. Currently, my one piece of content has over 90 ways it gets into the world in the week it’s launched: blog, Medium.com, ThriveGlobal.com, LinkedIn article post, podcast show Soul Solutions, IGTV video, Soul Solutions YouTube channel. In addition, I create seven audiograms per show which go out each day across my social media platforms (Facebook, Instagram, Twitter, Linked In, Pinterest, Google). Furthermore, another seven quotes get pulled and posted each day across social media platforms already mentioned.
Do you earn money from podcasting, or is it a hobby?
I am currently using the podcast to grow my audience. Still, I have been looking at the different ways to monetize the show through sponsorships and partnerships.
What’s something you never expected about podcasting? What have you learned that surprised you?
Although my goal when I started the show was to reach a different population segment, it surprised me to see how young the audience is. My listeners are my son’s age (thirties) and have a great desire not to wear the mask and armor they watch their parents wear. Instead, they want to be authentically themselves. It’s beautiful to see.
As someone who’s been interviewed by over 60 podcast hosts in the promotion of my book, Raven Transcending Fear, I am always amazed at how inviting the hosts are and how gracious their audiences are. It shows how much growth and variety this industry has.
What is the first piece of advice you would give to anyone inspired to start podcasting?
If you want to start a podcast, the first thing I’d tell someone is not to worry about how you sound. As long as you have a quality microphone, your voice will be fine. When you first listen to yourself, you may not like what you hear because you sound different inside your head. Let that opinion go, and understand your message is what’s important, not the delivery. As you continue to do your show each week, you’ll improve, but people listen because of your message, not your voice.
And, finally, are you proud of what you’re accomplishing with your podcast? Is it worth the effort?
I am proud of what I can do with the Soul Solutions podcast. I am excited each week to bring to my listeners’ bite-size tidbits of knowledge they can apply to their lives. I want to make it easier for them to go into the world as their authentic selves and live out their dreams. Each milestone I reach with the show is definitely worth the effort I put in each week.
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I interviewed Regan Foy about The Assorted Digital Ramblings Podcast, what it’s about, and what of the podcast is.
Tell me a bit about who you are.
I’m Regan, and I’m a Digital Content Executive at ClickThrough Marketing, a Digital Marketing agency based in Lichfield. My job is to help our clients to enhance their content and content strategy in order to improve organic web performance.
I’ve used my own experience in podcasting to direct and produce a podcast for ClickThrough, offering an easy route into learning about various forms of Digital Marketing, but also a light reprieve from much of the heavy information-laded marketing podcasts already out there.
How and why did you start podcasting?
From a personal perspective, I started podcasting about four years ago for a blog collective that I founded, covering the football team that I support.
In regards to this podcast, I wanted ClickThrough to become a strong voice in the marketing podcast world, but take a lighter approach with how we talk about things. As a Digital Marketing agency, we know that podcasts can act as a powerful marketing tool – and that’s something we want to case study with our own, before we can offer podcast production as a potential service to current and future clients.
What is your current podcast called, and how did you come up with the name?
The podcast is called The Assorted Digital Ramblings Podcast, and we actually went to a number of our staff members for suggestions. This was suggested, and we thought it just fit the bill perfectly. There’s a plethora of areas to discuss in Digital Marketing, hence ‘assorted’, and our hosts can balance being serious and a bit random, or can ramble a bit too – it was the perfect name!
What platforms can we find The Assorted Digital Ramblings Podcast on?
You can find the podcast on Spotify, Apple Podcasts, Google Podcasts and Amazon Music, as well as by just asking a home assistant like Alexa or Google Home to play it.
What is The Assorted Digital Ramblings Podcast about?
The Assorted Digital Ramblings Podcast is about an assortment of different areas within Digital Marketing and marketing agency life. There are so many deliverables in our world, from Pay Per Click, Paid Social, Content, Search Engine Optimisation, International Marketing, Conversion Rate Optimisation and more.
We discuss all of it, using the expert knowledge of members of the team to discuss past happenings and historic ways of working, current news and trends, and a whole lot of discussion about what life is actually like working in this sector/industry. It’s an easy-to-digest way to improve your knowledge, but also have a bit of fun too!
Do you hos The Assorted Digital Ramblings Podcast alone, or have guest hosts/partners?
I personally don’t host at all! We have our two regular hosts, Chris, our managing director at ClickThrough and Olivia, one of our paid social executives. They have perfect personalities for podcasting and bounce off each other really well.
We have a guest each episode from within our ranks to share their expertise and experiences, but there’s scope for external guests in the future too.
Do you edit The Assorted Digital Ramblings Podcast or have someone who does it for you?
The podcast is edited by a freelancer! I do have some editing skills, but we want to be as professional as possible so we have someone to do it for us.
Do you script The Assorted Digital Ramblings Podcast, or just chat as you go?
I produce guidelines for our hosts to use, just key subject matters to discuss and questions to get answered by our experts. A lot of it is freestyle chat between our hosts and guest, but having a little structure mixed into that works really well, we find.
How has The Assorted Digital Ramblings Podcast changed or developed since you began?
We’re still in the early stages, so we’re constantly learning and improving as we go – and that’s the best way to be. There’s never going to be a 10/10 podcast episode, so we can always continue to grow – be that myself as a producer/director, our hosts and their confidence and how comfortable they are, or things that we discuss.
What are you biggest challenges with The Assorted Digital Ramblings Podcast?
Due to the pandemic, our hosts aren’t in the same room. So many podcasts right now are part of this whole Zoom generation, and we’re one of them. Our two hosts are based in their respective homes, while the guests go into our office and use what we like to call the ‘hot mic’.
What are your favourite podcasts to listen to?
From a personal perspective, I’m a really big fan of a podcast called ‘Werewolf Ambulance’, where the two hosts discuss and review horror films from days gone by, as well as new releases.
Our hosts are fans of ‘Parenting Hell’ with Josh Widdicome and Rob Beckett and ‘Shagged, Married, Annoyed’ by Chris and Rosie Ramsey. The stories in there are pure gold dust and they make you feel better, which is exactly what podcasts should do!
How and where do you promote The Assorted Digital Ramblings Podcast?
We promote our podcast on social media and the company website mainly. We produce an accompanying blog post alongside the podcast’s release, as well as visually transcribed audio snippets to share across LinkedIn, Twitter and so forth. We’re also exploring different promotional methods!
Do you earn money from podcasting, or is it a hobby?
We don’t earn money from podcasting, but we do gain a lot of information to use moving forward. We want to be able to offer podcasts as a service for our clients, from conception to production, and want to take learnings we make from doing The Assorted Digital Ramblings podcast into making the best possible podcasts for businesses who have stories to tell and thoughts to share.
What’s something you never expected about podcasting? What have you learned that surprised you?
How international an audience can be. Any podcast I’ve worked on has had no trouble in crossing borders and picking up listens from across the world – and that’s an exceptional thing to be able to do.
What is the first piece of advice you would give to anyone inspired to start podcasting?
Grab a decent microphone, think about what you want to do with your podcast, and get started. Don’t worry about mistakes or anything like that, it’s all part of the process and you’ll be surprised at how therapeutic recording a podcast can be.
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
Definitely proud! As we’ve already mentioned, Digital Marketing and all of the areas within it can be a heavy subject matter. Making it easy to digest and learn – that’s something to be proud of.
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I interviewed business woman Sarah Berthon about her podcast, Excel Against The Odds, created to inspire those struggling with chronic illness, and guide them through finding success.
Tell me a bit about who you are.
I’m Sarah Berthon and I run the Excel against the Odds podcast. I am a chronically ill business mentor for business owners with chronic illnesses. I balance running multiple businesses, living with several chronic illnesses and raising kids.
How and why did you start podcasting?
Many people with chronic illnesses set up their own business but there isn’t much support for them. I wanted to create a podcast which would provide information on how they could run a successful business while also protecting their health along with interesting stories of other people doing exactly that. I felt that listening to a podcast can be less tiring than reading or participating in social media, so thought it would be a great option for the people that would find the advice useful.
Sarah Berthon
What is your current podcast called, and how did you come up with the name?
My podcast is called Excel against the Odds. It’s to show people that it is possible to excel in the workplace or in business when you have a chronic illness.
What platforms can we find Excel Against The Odds on?
I publish on anchor and so it is available on Spotify, as well as Apple Podcasts, Google Podcasts, Overcast, Breaker, Castbox.
What is Excel Against The Odds about?
The podcast is about working and, in particular, running a business with a chronic illness. We look at topics such as productivity, mindset, self-care and exercise and I also invite guests to talk about their experience of running a business with a chronic illness.
Do you host Excel Against The Odds alone, or have guest hosts/partners?
I host the podcast alone, but sometimes I have guests. My guests fall into one of two categories. They are either experts in a topic to do with health and wellbeing or business, or they are a business owner with a chronic illness and share their story.
Do you edit Excel Against The Odds or have someone who does it for you?
I edit the podcasts myself using Audacity
Do you script Excel Against The Odds, or just chat as you go?
I have a basic script and if I have guests, I will send then some questions before hand. However, the rest of it is free-flow!
How has Excel Against The Odds changed or developed since you began?
I’m definitely feeling more confident now, so I feel more able to have a proper conversation with my guests rather than just sticking to the questions.
What are you biggest challenges with Excel Against The Odds?
My biggest challenges are finding the time to edit the podcast and working out how to market it. My audience is pretty niche as it is for business owners with chronic illnesses and so I’m trying to work out how to best find them and tell them about the podcast.
What are your favourite podcasts to listen to?
I love listening to inspirational business podcasts, mindset podcasts and health and wellbeing ones. My favourite at the moment is ‘Feel Better, Live More’ with Dr Rangan Chatterjee
Excel Against The Odds Podcast
How and where do you promote Excel Against The Odds?
I mainly promote my podcast using Facebook and Instagram. I also ask my guests to promote the episode that they appear on.
Do you earn money from podcasting, or is it a hobby?
I don’t earn money directly from my podcasting, but I use it as part of my marketing for my Chronic Illness and Business mentoring company, Excel against the Odds.
What’s something you never expected about podcasting? What have you learned that surprised you?
That I really love interviewing other people. I get a real buzz from the process which I never expected and thoroughly enjoy getting to know people through the pre-call and the actual podcast recording.
What is the first piece of advice you would give to anyone inspired to start podcasting?
You should go for it. Decide on your topic and format and then just give it a go. If you make mistakes, it doesn’t matter as you can edit them out. Just relax and enjoy it!
And, finally, are your proud of what you’re accomplishing with your podcast? Is it worth the effort?
I’m proud that I am raising awareness of chronic illness in the work place and that I am providing advice for people with a chronic illness who either have a business or would like to start one. My business is part of the Small Biz 100 this year and I think that having a podcast helped to give my business a better image. I never believed that I would be able to host my own podcast and for a long while it was just a dream, but I’m now on my second series!
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I interviewed comedians Will and Steve about their podcast, War And Peace In Just 7 Years, the creative process behind it, and what they hope to accomplish with podcasting.
Tell me a bit about who you are.
We’re Will and Steve, co-hosts of comedy book podcast War and Peace in Just 7 Years. Our mission is very simple: to summarise every chapter of the greatest novel of all time or die trying. If you’ve never read War and Peace, pretended to have read it, or you actually have read it but didn’t know what was going on, then WAPIN7 is the comedy book podcast for you.
Will and Steve from War And Peace In Just 7 Years Podcast
How and why did you start podcasting?
Steve – Will and I have always made stuff together, we met making films and since then have written and performed sketch and stand up comedy and now podcasting. So we love making stuff together, but also podcasting is still very exciting. There’s still so much space for trying out new things, and it’s the perfect place for surprising and unusual ideas like War and Peace in Just 7 Years.
Will – Our first creative project together was a short film about three young women finding a dead body in their lounge. Our second was another short film about two confused men waiting for a pizza whilst simultaneously being convinced they were about to be murdered. I’ve spoiled the ending there a bit…
We’ve always loved comedy and being creative. Podcasting was inevitable as you can make people laugh without having to go outside.
What is your current podcast called, and how did you come up with the name?
Steve – Our latest show is called War and Peace in Just 7 Years, it’s a ‘comedy book’ show where each week we try to decode a chunk of the Tolstoy mega-classic War and Peace. We’d never read a word of Tolstoy before starting this project, and I can say now that it’s very good, very long and surprisingly funny in places – having Will and the listeners there to figure it all out has been invaluable.
Will – It’s called War and Peace in Just 7 Years or WAPIN7 for short – If we summarise one chapter of War and Peace a week it will take just seven years to complete. That is a completely normal amount of time by the way and we absolutely don’t regret starting such an ill advised and long project. We don’t regret it, not at all.
What is War And Peace In Just 7 Years about?
Steve – By modern standards War and Peace is a terrifying book, there are 500 characters, around a 1000 pages, 15 mini books within one big book, it weighs as much as a small dog. But it truly is a brilliant book, the characters are hilarious and interesting, and the story is wild. WAPIN7 is about two semi-literate comedians discovering that and making sense of it so you don’t have to.
Will – It’s about: bear riding, turtle burgers, mayonnaise, hands, marriage, cannons, immortal horses, letters, parties and chats. Oh and War and also some Peace (hopefully… we haven’t got that far).
What platforms can we find War And Peace In Just 7 Years on?
Steve – We think we might be on every single platform ever made, so that includes Spotify, Apple Podcasts/iTunes, you can even ask Alexa to play it. Just search for ‘WAPIN7’ in whatever app you use or look at the Where to Listen list on our website.
War And Peace In Just 7 Years
Will – I’m going to go even further than Steve… War and Peace in Just 7 Years is available wherever you get your podcasts. We’re so confident of this we hereby challenge you to find an app we’re not on! If you succeed in this quest, send us an email, and we’ll hold a small party in your honour.
Do you host War And Peace In Just 7 Years alone, or have guest hosts/partners?
Steve – It’s just me and Will at the moment, but we have a fantastic community of listeners who correct our many misinterpretations and confusions and send in incredible things, so it feels like there’s more of us. In the future we’d love to work out how to involve guests in the show, watch this space!
Will – One time a mystical stranger wandered into the studio whilst we were recording, all he said was ‘Sorry’ but he looked like he had a lot more to say, does that count?
Do you edit War And Peace In Just 7 Years or have someone who does it for you?
Will – Editing is such an integral part of our show and also an unstoppable evil monster. When you sit in a room and make unscripted jokes for an hour about half of what you say is gibberish. For me, editing is about treating the audience with respect. Giving them a polished show that still has that chaotic element to it whilst not feeling overproduced and sanitised. It’s like wearing a nice suit and doing your hair vs wearing a bin bag and being covered in mud. There’s a time and a place for both!
Steve – We both have some technical and broadcast experience so making sure the show sounds professional is really important to us, even though it’s just us two. At the moment we edit the shows each week ourselves, but right now we’re asking Patrons to support us so we can bring in an extra editor.
Do you script War And Peace In Just 7 Years, or just chat as you go?
Steve – It’s a bit of both, we want to have spontaneity but also make sure the episodes aren’t complete nonsense, so whoever is summarising that week will usually have a look at the bit we’ll be tackling. Other than that though it’s just us chatting, but within the structure of the show format.
Will – It’s so fun sitting down to record when Steve is going to summarise a chapter to me as I have genuinely no idea what’s going to happen. The show is really built around that surprise and enjoyment. For us, that’s where the comedy of WAPIN7 comes from. Who doesn’t like having a story read to them and a big old gossip?!
How has War And Peace In Just 7 Years changed or developed since you began?
Steve – We spent a few months prototyping and developing the format before we put anything out so the show has stayed pretty consistent. A new thing we’ve been trying are ‘special’ episodes in between each mini War and Peace book. For the specials so far we’ve had a go at summarising other classics like Pride and Prejudice and Lord of the Flies.
War And Peace In Just 7 Years
Will – The biggest change is feeling a show grow; in-jokes morph and evolve and this absurd world continues to grow around us. For me, what changed everything was receiving our first piece of listener artwork. It was so amazing to get this email out of the blue from a fan in America. It made me think, “oh, real people are actually listening to this and enjoying it!” That creates such a buzz in the recording sessions. Also, the more you record the better you get. We’re also really good at saying “hello” to the listeners now. Took a while that one…
What are your biggest challenges with War And Peace In Just 7 Years?
Steve – Our biggest challenge is understanding what is going on in War and Peace each week! Other than that though as we’re a small team it can be stressful when something occasionally goes wrong. As we grow the podcast we want to focus more on developing and making content and a bit less on the day to day production.
Will – the biggest challenge is finding time to do all of the ‘extra’ things that get your show attention. I love making silly pictures for our Instagram but also know we should be doing way more with it. Ideally we’d have a small army that would press buttons on social media and travel the country singing songs about us. Unfortunately all we have is my dog and he’s useless.
What are your favourite podcasts to listen to?
Will – I’m obsessed with Our Fake History. I think it’s because I hated history lessons as a kid and now realise I know absolutely nothing about the past. I also used to listen to far too many current affairs podcasts which definitely made me a lot sadder and anxious. I think that certainly fueled my desire to make an irreverent podcast that could help listeners escape from reality.
Steve – I listen to a fair bit of Hidden Brain, which is a social & science focussed show and covers some interesting areas. I’m also a fan of The Listening Project, which records often quite intimate and moving conversations between friends and relatives and lets you listen to them.
How and where do you promote War And Peace In Just 7 Years?
Steve – We’ve dabbled with a bit of advertising, but really for us the best thing has been word of mouth. People are very passionate about War and Peace and when they discover a show like ours with such a weird take on a book they love, they want to tell people about it. Of course it’s not easy growing a new podcast with limited resources, it can be frustrating sometimes, but you’ve got to have patience and focus on making the show as good as it can be.
What’s something you never expected about podcasting? What have you learned that surprised you?
War And Peace In Just 7 Years
Will – The most obvious thing that’s surprised me is how genuinely funny War and Peace is. People are right that it’s a hugely intimidating and complex book, but if you don’t read it you’ll never know exactly what happens if you tie a policeman to a bear and push them into a canal, or how vitally important mayonnaise was in the early 19th century.
Do you earn money from podcasting, or is it a hobby?
Steve – It might be hard to believe, but a War and Peace themed comedy podcast isn’t a big money spinner (yet at least). We’ve got some brilliant Patrons that support the show, as that grows we plan to make more WAPIN7 content, and also other shows.
What is the first piece of advice you would give to anyone inspired to start podcasting?
Steve – Make a few pilot episodes first, there’s so much to learn and finesse on the production side, but also you need space to try out your format and make sure it’s good to listen to. It’ll also help you understand what kind of commitment is involved in making your show – and if it’s more than you expect, how often you can put out an episode without making any sacrifices.
Will – Think of your favourite podcast and something it will almost certainly have is a clear format and structure. Even chaotic sounding shows will have some structure to them. Another thing is the importance of sound; no one wants to listen to a collection of bees shouting inside a large tin. It’s a turn off for listeners and it’s so easy to avoid. There’s so many amazing free tutorials on how to record, mix & edit and master your show, and there are other tools like Auphonic which are a low effort way to improve the quality.
And, finally, are you proud of what you’re accomplishing with your podcast? Is it worth the effort?
Will – I’m so proud of the show. Our audience is wonderful and the insane amounts of effort we’ve put in have absolutely been worth it.
Steve – 100%. I’m so amazed by our listeners and the things they’ve sent into the show – opening your inbox to discover a drawing of a monkey wearing a wig is an experience everyone should have. Of course I’m also just proud of us for reading so much of War and Peace, I wasn’t even sure Will could read to be honest.
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